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Nutty Friends
2020
2020
Visual Identity • Art Direction • Illustration • Website Layout • Social Media
︎︎︎ More Info
︎︎︎ More Info
![](https://freight.cargo.site/t/original/i/7be3425987e4999637277795ab6323f31df149110cf15033d7be0625854a4d07/Embalagem.jpeg)
![](https://freight.cargo.site/t/original/i/96fe84da2a10dd447f752bcf3f604c3d1b3975004176ec66ae231b0450530eb0/EMBAS_AM.jpeg)
![](https://freight.cargo.site/t/original/i/9629c901c43d62685332d7501a85f8c4d235f3c0d29bd750057d55d6bd5964c9/ILUSTRA2.png)
![](https://freight.cargo.site/t/original/i/68f54a6f14df7ffae5bd819a95e0358125b618fd1edcf9bdf142c6da5dc8b673/ROTULO-1.jpg)
![](https://freight.cargo.site/t/original/i/9609a8e25c929808ccf459010a1ec410181ac51b6b7ba227b061bcfd86804c77/ILUSTRA.png)
![](https://freight.cargo.site/t/original/i/7153cc687dcf67d4ff7f82398a2acc76b07591a2a6f83ac7ee1d51df9a850c17/chaveiro_mock-copia.jpg)
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![](https://freight.cargo.site/t/original/i/d605d004f840703ccf97e7f50c0d28774435aef56dc96480cf9ab0a0d20dbc28/EMBAS_GRAD.jpeg)
![](https://freight.cargo.site/t/original/i/47a10eb8b7f2f89804136fde1e46162bc5100adbf6c3d39c84fbc262b4099624/GIF_ILLUSTRA.gif)
![](https://freight.cargo.site/t/original/i/7d6b423ed5c3fa3c25ce1f3bd3722757d769ac18d5b87d82854f2978a30f3e03/CAIXA.jpg)
![](https://freight.cargo.site/t/original/i/13a009c154a8b22397e4145f27889b4a2b17d47b50786b461462df648aa8c613/cartaodevisitas.jpg)
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Art Direction Ally Fukumoto
Graphic Design and Illustration Gustavo Schlindwein
Still Photos Gabriel Cabral
Production & Food Styling Estudio Coma
Website Development Eleva Digital
Graphic Design and Illustration Gustavo Schlindwein
Still Photos Gabriel Cabral
Production & Food Styling Estudio Coma
Website Development Eleva Digital
Nutty Friends is a brand that aims to promote a fun, healthy lifestyle. The casualness of the name inspired a vibrant visual universe, featuring characters associated with healthy eating and physical exercise. Illustrations and a nod to 70s aesthetics were used in social media communications and packaging for two flavors: regular and crunchy.
The project also included art direction for photos, social media planning, e-commerce layout, packaging delivery materials, and institutional stationery materials.
The project also included art direction for photos, social media planning, e-commerce layout, packaging delivery materials, and institutional stationery materials.